On Thursday, 4 August 2016, The Namibian Pick n Pay Cycle Classic – one of the most anticipated family cycling events on the Namibian sports calendar – was officially launched at a special luncheon hosted by the Rotary Club Windhoek (RCW), the main organizers of the event. The charity fund-raising event’s main sponsors are Pick n Pay Namibia - a subsidiary of the Ohlthaver & List (O&L) Group – and The Namibian newspaper.Pick n Pay (PnP) Namibia this year increased its cash contribution to N$150, 000 from last year’s N$120,000. According to the O&L Group Corporate Communications Manager, Roux-che Locke who spoke on behalf of PnP Namibia, and officially launched the event, PnP will also support the participation of Cycle Classic at the Dagbreek School – a facility that caters for the physically and intellectually challenged. Locke: “While we encourage our staff to support the Cycle Classic by volunteering their time to assist with co-organizing the event, I am pleased to advise that PnP will once again avail all of our 23 branches countrywide to help the organizing team with the marketing and promotion of this year’s edition of the event. Our long and fruitful relationship with the club spans over more than a decade and ties in with PnP’s commitment to uplifting the lives of the communities in which we operate. We are certainly very proud of the long association with the Rotary Club Windhoek and look forward to take this relationship from strength to strength.”Namibia Breweries Limited (NBL) - another O&L subsidiary - is also a proud sponsor of The Namibian Pick n Pay Cycle Classic. NBL stepped on board last year and continues its journey through its brands Windhoek Light which sponsored N$30,000 in cash; VIGO sponsored N$15,000, and Aquasplash also sponsored N$15,000 in cash. NBL further sponsors refreshments to the value of N$20,000 for the participants, and will provide logistical support, i.e. tables, tents, benches and a gig rig. NBL Senior Manager: Brands, Claudia Opperman: “While we are committed to involve ourselves in the communities in which we operate through our group purpose of ‘Creating a future, Enhancing life’, The Namibian Pick n Pay Cycle Classic is also a fun-filled event – a component in life we strongly support. It brings friends and family together in a healthy, competitive and fun way. Not only does the annual Namibian Pick n Pay Cycle Classic bring together lovers of cycling in harmony, but it also promotes healthy living and generates money for good causes. We are proud to be associated with this event that has clearly grown from strength to strength over the last few years.”According to Danny Meyer from the Rotary Club Windhoek and Convener of the 2016 Namibian Pick n Pay Cycle Classic, the cash sponsorship by NBL will be used as prize money for the winners in the various categories of the Mountain Bike (MTB) and Road Bike (RB) races. Meyer emphasized that cycling is the fastest growing sport internationally and here in Namibia its popularity continues to grow: “The appeal of cycling cuts across generations to include the young and old. The same applies to gender with males and females participating in races or enjoying a recreational ride, side-by-side.” The President of the RCW, Hans Kress commented on the current focus areas of the Rotary Club Windhoek. He emphasized on the success achieved worldwide through the Rotary Club’s fight against polio through the worldwide program “Polio Plus”. Kress: “In 1980, 500 000 polio cases with 50 000 deaths were recorded worldwide. Last year only 12 cases were reported worldwide. Here in Namibia, Rotarians care particularly for the youth as they are the future of this country. We support kindergartens, primary schools and secondary schools while we have a big project to help disabled people with wheel chairs, not forgetting the old aged. Without the help of the sponsors we would not be able to achieve what we have achieved so far, and we definitely will not be able to move forward in our missions without assistance.”The 2016 The Namibian Pick n Pay Cycle Classic is co-sponsored by Windhoek Pedal Power.  For more information, visit the Namibian Pick n Pay Cycle Classic Facebook page, or the Windhoek Pedal Power website for entries.